Ecommerce Camp Birmingham 2024
After the incredible success of our previous events in Manchester and Chester, we’re thrilled to bring Ecommerce Camp Birmingham 2024!
This event is designed for ecommerce innovators, business leaders, and digital enthusiasts eager to explore the latest trends, strategies, and tools that will drive success in 2025 and beyond.Â
Whether you’re looking to boost your online sales, refine your customer experience, or connect with industry experts, Ecommerce Camp Birmingham is where it all happens.
Key Highlights:
- 6 industry-led sessions sharing exclusive insights
- 2 fireside chats for Q&A with top ecommerce professionals
- Networking with fellow ecommerce business owners
- Practical, actionable strategies for scaling your brand
Date & Venue:
→ Thu, 24 Oct 2024 09:00 – 17:00 BST
→ Park Regis Birmingham, 160 Broad Street Birmingham B15 1DT
Ecommerce Camp Birmingham Agenda
09:00 – 09:45
Registration and morning coffee
Enjoy your morning talking to other business owners. Grab a coffee and relax.
09:45 – 10:00
Welcome and introduction to Ecommerce Camp Birmingham
10:00 – 10:30Â Â |Â Â SESSION
How to get 1.7M followers on TikTok and Built A £7.5 Million Fashion Business
Luxe Collective is now gaining much attention as a company recently featured on Dragon’s Den, securing Steven Bartlett as an investor.
However, the most inspiring part of their story is how they grew their TikTok channel to over 1.7M followers, which put them on the map. In his talk, Oliver Millar will cover how to successfully manage TikTok, what a TikTok shop looks like, and how to engage your content with a social media audience.
Oliver Millar
COO | Luxe Collective
Oliver oversees operational strategy and ensures the company’s processes are efficient and scalable. With his leadership, Luxe Collective continues growing as a prominent luxury market player.
10:30 – 11:00Â Â |Â Â SESSION
Guide to Blended Photography using AI
Mark Wilman, a former photographer, now uses his skills to improve the presentation of products in his online furniture business. AI is changing the photographic landscape, especially in e-commerce. AI helps automate tasks like editing and creating product images, making the process faster while keeping quality high. Mixing AI technology with human creativity to help generate the best results and save money.
Mark Wilman
Owner | Where Saints Go
With a passion for design and craftsmanship, Mark leads the company in curating high-quality, stylish pieces that cater to customers looking for individuality in their interiors.
Katrina Ellerton
Ecommerce Manager | Where Saints Go
Katrina is a driven eCommerce Manager with over eight years of experience in the industry with a strong proven track record of success.
11:00 – 11:30
Networking Coffee Break & Expert Tables
Recharge with a coffee break and engage with industry experts at dedicated tables for insightful discussions and personalized advice.
11:30 – 12:00Â Â |Â Â SESSION
Influencer marketing done right: from 0 to 6 figures
“ORBIS Lifestyle launched in early 2023, entering the highly competitive Italian health supplements market. We scaled to six figures within six months, leveraging Meta ads and strategic influencer partnerships, introducing a co-branded supplement that resonated deeply with our audience.
I’ll share how we navigated brand positioning in a crowded space, effectively used influencer marketing, and grew our presence, highlighting successes and key learnings from our journey. “
Pietro Pelizzari
Managing Director | Orbis Lifestyle
Pelizzari has been pivotal in ORBIS Lifestyle’s growth, using social media and targeted ads to boost revenue and brand awareness, driving substantial returns under his leadership.
12:00 – 12:30  |  PANEL DISCUSSION
Black Friday: Tips and Tricks to Help You Prepare
Enjoy our panel discussion about upcoming Black Friday campaigns. Our top speakers will be happy to answer any questions.
Eugene Ole
CEO | DroiX
Under his leadership, DroiX has become a trusted name in delivering cutting-edge solutions that enhance everyday tech experiences.
Tom Mcilvenny
Director | Avenue 85
Tom is the Director of Avenue 85, where he leads with a focus on driving innovation and delivering top-tier solutions.
Roger Firth, DirectorÂ
Director | A&E Leisure
When Roger started the business, it had a modest monthly revenue of £5,000, which grew into an impressive £4 million per year, fueling A&E Leisure’s ongoing success.
12:30 – 14:00
Lunch, networking & tools demo
- Enjoy the amazing catering menu from Park Regis Birmingham.
- Make sure you catch up with all the speakers and connect with as many business owners as possible.
- Continue your day by checking out some recent updates from EcommerceCamp sponsors.
14:00 – 14:30Â Â |Â Â SESSION
Building ecommerce business in healthcare: full of challenges & opportunities
The pharmacy business, particularly online, comes with a lot of regulations.
Pharmacy Prime started in 2019 on Amazon and eBay and recently launched its online store on Shopify in late 2023. In just over a year, it has surpassed £1M in online sales through its website. Pharmacy Prime recently launched an ‘Online Clinic’ where people can access prescription medication treatments.
Vinay, the eCommerce Lead, will share the story behind this digital transformation, covering regulations, product, and service offering expansion, and UI/UX improvements.
Vinay Panchal
Ecommerce Manager | Pharmacy Prime
Vinay focuses on streamlining digital operations and enhancing the customer experience, driving ecommerce growth in the competitive pharmaceutical industry.
14:30 – 15:00 | SESSION
Speaker to be announced
15:00 – 15:30
Networking Coffee Break & Expert Tables
Recharge with a coffee break and engage with industry experts at dedicated tables for insightful discussions and personalized advice.
15:30 – 16:00  |  PANEL DISCUSSION
"Ask me anything" panel with our experts
Whether you’re curious about industry trends, seeking advice, or want to discuss innovative solutions, this is your chance to engage directly with our knowledgeable panel.
Richard Tanner,Â
Executive Chairman | Outdoor 365 Group
Richard acquired Outdoor365 group ten years ago then started Farrar-tanner a couple of years later and has since grown F&T to £7 million turnover, including over £2 million of international sales.
Peter Bradshawe,Â
CEO | Speeds Healthcare
Peter Bradshawe has taken on the role of CEO at Speeds Healthcare. As the company embarks on its next chapter, Peter, who has been with Speeds for 13 years, brings both operational expertise and a pharmacist’s insight to the role.
16:00 – 17:00   |  NETWORKING
Relaxed Networking in a PUB nearby
This is the perfect opportunity to unwind, connect with fellow attendees, and build new relationships in a casual setting. Grab a drink, share ideas, and make the most of this informal networking experience!
Join us & Get Ready to Be Inspired
Join us, learn from the best, and be part of the ecommerce revolution!
Our Partners​
Benefits of Attending Ecommerce Camp Birmingham 2024
- Learn from industry experts: Our speakers are experienced ecommerce professionals who have a deep understanding of the industry and can provide you with valuable insights and practical advice.
- Gain new perspectives: Ecommerce Camp Birmingham brings together business owners and managers from a variety of industries and backgrounds, providing you with the opportunity to learn from your peers and gain new perspectives on ecommerce best practices.
- Stay up-to-date on industry trends: The ecommerce industry is constantly evolving, our conference will keep you informed and up-to-date on the latest developments in ecommerce.
- Network with other professionals: Ecommerce Camp Birmingham provides a great opportunity to network with other business owners and managers in the ecommerce industry. By building relationships with your peers, you can gain new insights and opportunities for growth.
Need specific, targeted advice for your store?
Whether you need any help with your ecommerce business, want to inquire about our mentorship programs, or need assistance with a technical issues – just get in touch!
